How to Get Advertisers on a Website

1. Sign up with a service that places ads on your website. This is an easy way to keep ads coming in without having to seek out advertisers. Advertising programs like AdSense, AdWords and Kontera require that you place their ad code on your site. That code automatically generates ads on your website that correspond to the content of each page.

2. Seek out banner ads. If you look at your competitors' sites, you will likely see a number of banner ads on them. Notice what companies have sponsored those banner ads and approach those companies about advertising on your own website. You can get advertisers this way by offering a competitive rate.

3. Put a link on the website for advertisers to inquire about placing ads on the site. Include a little bit of information about your traffic and other stats to make it easy for advertisers to see whether they'd be interested in advertising on the site.

4. Have as much information about your site as possible so you can answer questions from potential advertisers. You will need to know your daily and monthly traffic, some basic demographics and the growth percentage of your site over the past few months. If you have a detailed counter that provides you with this information, keep track of what you find out. If you don't have a detailed counter, get one. They are available free of charge from multiple sources.