How to Measure CTR in Natural Search

1. Create Google and Windows Live ID accounts if you do not already have them.

2. Add your website to your Google and Bing Webmaster Tools accounts.

3. Confirm that you own or manage the website by following the instructions for each search engine.To verify your website on Bing, upload an XML file containing your verification code to your website or publish the code on your website’s home page by adding it to a meta tag. After adding the code, click the 'Verify My Site Now' button in Bing Webmaster Tools.For Google, choose from the four available methods: add a DNS record to your domain's registration, use your Google Analytics account, upload a provided HTML file to your website or add a special meta tag to your website's home page. Follow the instructions and click the 'Verify' button to complete the process.

4. Wait for Google and Bing to begin collecting information from your website. Bing indicates that you should allow up to 72 hours before search result information becomes available.

5. Navigate to the sections of the Google and Bing tools that display your search statistics. In Google Webmaster Tools, go to the 'Search Queries' page. In Bing’s tool, visit the 'Rank and Traffic Stats' page.

6. View the CTR for each search term that resulted in your website appearing in search results. Check your CTR periodically to see how changes to your ads affect their effectiveness.

How to Get Approved for Google AdSense

1. Purchase a domain name, sign up for a web hosting subscription and set up a website. Or register an account with a free blogging or website platform where you have access to edit the HTML portion of your site, such as Blogger, Doodlekit or Weebly.

2. Think about and research topics for your website. Decide if you want to focus on a huge category (e.g., health and nutrition) or specialize in a smaller niche (e.g., the organic food niche within health and nutrition). Go online to tools that offer insight into Internet search trends, such as Google Trends, Pandia, Yahoo Buzz, Trendpedia and Microsoft adCenter Labs. Type in a topic or category to determine the topic's general popularity on the Internet.

3. Narrow down the topics for your website. Select a topic that is not prohibited by Google's AdSense program policies. Google won't approve your site for AdSense if it condones violence, gambling, drugs and alcohol, contains adult content, copyrighted material or hacking content, offers 'get paid to' program schemes or promotes other illegal activities.

4. Write articles and/or blog posts related to your topic. Place this content on your site, devoting each page to a single article or blog topic. This results in a targeted website, which helps Google's crawlers to determine what your page is about. Targeted pages also can increase your AdSense success since Google will target ads based on your site's content. Add videos and images to your website to attract readers and so that your site contains something else besides written content.

5. Go to the Google AdSense website (See Resources) and click the 'Sign up Now' button. Enter your website's primary URL (e.g., www.example.com) in the space provided. Type your full name -- the name in which you can accept checks from Google AdSense -- in the 'Payee' field. Enter a valid, complete mailing address and a valid email address at which you want to receive communication about your AdSense application and account. Hit the 'Submit Information' button and wait for Google to review your application.

How to Use Google AdSense

1. Open an AdSense account by signing up with Google and applying to the AdSense program in the My Account area. It is free to sign up with Google, though not everyone who signs up for AdSense is approved. If you don't yet have a website on which to place AdSense ads, sign up for a Blogger account through the Google My Account section and start a blog. That will give you a URL to use when applying for an AdSense account.

2. Choose your Google AdSense options once you have an account. Design each block of ads to create a line border or an open border, a color background or no color, etc. Select the basic size and shape of your Google ads block. Pick either a horizontal block of ads or a vertical block. Each block will have one to four ads on it, depending on the size that you choose.

3. Generate your AdSense ad code — a JavaScript code that may be added to most websites. There are some website hosts that aren't equipped for the code to be pasted onto their sites when using their page builders. BlueHost is one such web host. Some sites, including Blogger, HubPages and Google hosted sites, have a built-in widget to easily add Google Adsense to the sites by simply choosing a spot to place the ads and allowing the site to add the code.

4. Use the text on your page to guide the type of ads that will be shown by Google. AdSense ads are chosen by Google, and you will not be able to hand pick which ads appear on your page. Google advertising runs on relevant ads that are chosen based on the keywords that appear on your page. By choosing plenty of keywords that are relevant to the subject matter of your page, you will ensure that the ads will match up well with your subject matter. To get ideas for keywords, use an online keyword tool like WordTracker to find relevant terms.

5. Keep adding content pages that are monetized with Google advertising. The minimum payout for Google AdSense is $100, so it often takes several months or longer before a new AdSense user reaches it. But, by steadily adding pages, by — for example — frequently updating a blog, your payouts will become more and more frequent.

How to Put a Clickable Ad in an Email

1. Sign up for an ad network company such as Google Adsense, Adbrite or another one. There are many to choose from. Once you sign up, familiarize yourself with how to create an ad.

2. Create an ad space that is of suitable size and color that you want to insert into an email. You can select banner sizes, squares, buttons and leaderboards or more.

3. Highlight the HTML code representing your ad space. Copy it by right-clicking it and selecting 'Copy' or 'Cut.'

4. Compose the email you want to use for your ad space.

5. Select a place to insert the ad code in your email, such as between a couple of paragraphs. You can also put it above your message or below it. Right-click the area and click 'Paste.' This pastes the HTML code of your ad into the email. Looking at it doesn't show the ad, but that is OK. Send the email. Most email clients allow the readers to read HTML in their emails.

How to Reinstate a Facebook Page

1. Log in to Facebook with the email and password from your original account. After logging in, a reactivation email is sent to the email address on your account.

2. Check your email account fro the reactivation email from Facebook. It may take up to 15 minutes to receive the email.

3. Click the reactivation link in the email. Your Facebook account is reactivated.

Difference Between Google Adwords Google Adsense

Google AdWords

AdWords is the part of Google's advertising program used by people advertising a product or website. With AdWords, users can advertise products on both the Google search page as well as other websites that use Google AdSense.

Google AdSense

AdSense is the other half of advertising with Google. AdSense allows website owners to place ads on their website, which are automatically chosen by Google's selection algorithm. Website owners are paid both per-click and per-impression. Ads can either be graphic, or simple text ads.

Bidding

Google selects ads to maximize the earnings of both Google and AdSense users with an algorithm based on a combination of target keywords and the ad's maximum bid. AdWords users create a list of related keywords and set the maximum price they are willing to pay per impression and per click. Google then attempts to find the best ad to display based on the bid and how likely potential customers will click it.

How to Make Money on Internet Click

1. Take advantage of the large database of Google advertisers by finding appropriate content for your website. Google then will select advertisements that are based on the content of your website, so you do not have to find the advertisers, yourself. The more advertising the Google selects for your website, the more money you will make.

2. Make sure that you control the advertisers that appear on your website. For example, without being too selective since it will limit how much you will make, avoid advertisement from companies that compete directly with each other. And constantly upgrade your website as it relates to the quality of advertisers whose messages appear there.

3. Make continuous improvements to your website to increase traffic, because visitors are looking for content that is relevant and easy to read. Your earnings depend on the volume of visitors to your website who click on the advertising that is there.

4. Join two or three online forums that are read by people who may be interested in the content contained on your website. Assume the role of expert by writing a brief version of information contained by your website, and ask them to visit it for the complete article. An active forum has members who ask questions which you should answer, but always make reference to a relevant article on your website. When you see that strategy working, consider finding other forums to join and make contributions.

5. Spend a lot of time on the design of your website to make it as useful and attractive as possible for your visitors. Though you can sign up for Adsense for nothing, you will spend money on the design of your website, the registration of your domain name, and monthly hosting fees of about $25. Your website will always be a work in progress, because you will discover ways to improve it, including implementing various features available for free at Adsense.