Google AdSense Money Making Optimization Tips

Create an Appealing Ad

All ads are not created equal. You can easily make your ad more attractive to visitors by focusing on aspects such as shape and color. AdSense has identified the most effective formats to be the 336 x 280 large rectangle, 300 x 250 medium rectangle, and 160 x 600 wide skyscraper.As for color, select palettes that fit naturally with your site. For example, if your background is blue and your text is white, use shades of those colors to create your ads. Visitors are put off by ads that are jarring or too garish.

On the other hand, you don't want to create an ad that will get lost in the sauce. To keep things fresh, design multiple palettes and rotate them. Or move your ads around the page from time to time.Also consider using image ads. Pictures are more enticing than plain old text and may be more effective at attracting visitors.

Place Your Ad Wisely

When it comes to where to slot your ad, the goal is to select a prominent location without intruding on your content. This means keeping your ad in the margins but still close to the text.If you are placing more than one ad on a page, make sure that the ad with the best placement is the one that shows up first in your HTML code. This way, your best spot is given to the best-performing ad at auction and will generate the most revenue for you.

Reduce Your Filter List

Filtering is a great way to keep out ads that you don't want to appear on your site, but perhaps your filter list is too long, decreasing the variety of ads that appear and the potential earnings that more ads might bring.Try removing some URLs from your filter list to see if this has a positive impact on your revenue without negatively impacting your site. You can always put those URLs back on. You may also want to try filtering exact destination URLs instead of their top-level domains.

Employ a Search Box

AdSense is not just about ads--you can also place a Google search box on your site, which many of your visitors may find useful. And you'll benefit from their searches by earning money from their clicks on ads that appear on the results pages of those searches. It's something different from a regular old ad, and visitors will appreciate the functionality of such an addition.