Ways to Promote a Parked Domain

Parked Domains Depend on Natural Traffic

Domain parking companies rely upon domain name owners to submit quality names that are good candidates for natural Web traffic. Natural traffic is Internet traffic acquired by people who type a search term directly into a browser's menu bar, or by people who type a search term into a search engine and click on a link. Search engine traffic is also known as organic traffic.

Examples of Natural Traffic

A person might type in bluewidgets.com into a Internet browser menu bar and assume that a page about blue widgets will load in the browser. If you own the domain bluewidgets.com and submit it to a domain parking company, ads related to blue widgets should appear on the parked page.A small chance exists that a person could find your parked page by typing the term 'blue widgets' into a search engine, such as Google, Bing or Yahoo!, but due to a lack of content, parked pages are not optimized to be discovered organically.

Promoting Parked Domains Violates TOS

Virtually all domain parking companies state in their Terms of Service that you cannot drive traffic to your parked pages. For example, Google's Adsense for Domains policy states that 'Publishers participating in the AdSense for domains program...may not encourage users to click the Google ads by using phrases such as 'click the ads,' 'support us,' 'visit these links,' or other similar language.'

Monetize Your Domain Name

If you do not like the restrictions of domain parking, you can offer your domain name for sale in the domain name aftermarket. You can earn hundreds or thousands of dollars by selling it, depending on the perceived value of your domain. If you have the skills or budget, you can use your domain name to develop a website. You can create an information resource or blog, or set up an e-commerce site. Once you have populated your site with quality content, you can monetize the site with advertisements.