Saturday, February 9, 2013
How to Add Text to a Footer in Joomla
1. Browse to the URL address for your Web hosting control panel. Log in to the control panel with your username and password.
2. Launch 'File Manager,' 'FTP Tool,' File Editor' or other similar application in the web hosting control panel.
3. Navigate to the 'Includes' folder in the root directory of your Joomla-enabled website. Double-click the folder name to view its contents.
4. Scroll down to the 'footer.php' file. Highlight the file name, and then click the 'Edit' or 'Change' button on the file manager tool bar.
5. Scroll down to the point in the 'footer.php' file that begins with the text '//NOTE -- Change this section of text to suit your site needs' or something similar. The exact text shown in the file will depend upon the version of Joomla you are using on your site. Regardless, the text should always start with '//NOTE.'
6. Change the footer text following the '?>' symbol that follows the intro text on the line. Delete the original text or add hyperlinks to make the text more appropriate for your site. For instance, your Joomla 'footer.php' file may contain the text 'Powered by Joomla.' In this case, you can delete the text for a blank footer. Alternatively, change it to something like 'Copyright MySite.com' or any other text you want to display at the bottom of your webpages.
7. Click the 'Save' button on the menu tool bar at the top of the screen. Close the text editor and the control panel. Open your Joomla website to review the changes in the footer text at the bottom of your home page.
How to Put Adsense Ads on Your Website to Earn Money
1. Log on to Google and type in 'AdSense' in the search box. Click on 'Sign Up Now' to open an account. Complete the signup form as directed and click 'Submit Information.
2. Go to the 'AdSense for Content' section to select ads. Choose ads that relate to your site's content and therefore are likely to interest your site's visitors. Follow links on the site that allow you to choose formats and colors for your ads. A selection of ads for your site is called an 'ad unit.' Name and save your ad unit and click on 'Submit and Get Code.'
3. Get the HTML AdSense Unit code. Highlight and copy the code and paste it in your web page.
Friday, February 8, 2013
TradeDoubler Vs. Google
Affiliate Networks
Both TradeDoubler and Google offer some form of affiliate network. Google allows website owners and bloggers to put Google AdWords on their sites through the AdSense program. When a visitor clicks on an ad, the advertiser pays for that click. The publisher earns a portion of each click.TradeDoubler uses a different kind of compensation plan for its affiliates. The ads on a publisher site must result in a sale, a lead, traffic or a combination of these results. In other words, you can opt to sell your products through TradeDoubler and pay a commission only when a publisher's visitor buys your product. Each publisher in the network decides which programs to advertise. You need to offer a competitive product and commission structure that entices publishers to promote your offers.
Area of Operations
TradeDoubler offers services to advertisers targeting the European market. At the time of publication, the network can place ads in 18 countries. Google has a wider scope of operations. When advertising with AdWords, you can set your ads to appear in around 200 countries. Both companies provide language and geographical targeting for localized marketing campaigns.
Paying for Ads
With Google AdWords, you sign up and use an online system to bid against other advertisers to have your ads appear in Google search results or on AdSense publisher websites. With TradeDoubler, you call the company and arrange a customized advertising campaign. You set a price with TradeDoubler to run ads through its existing network of publishers. Call 011-353-1-667-0290 to set up a campaign. Publishers can sign up online for free at the Google AdSense home page or the TradeDoubler publisher registration page.
Ad Costs
Ad costs with TradeDoubler vary based on the price you set for commissions or the price agreed to with TradeDoubler for running display ads. With Google AdSense, the price you pay per click depends on what other advertisers are bidding. If advertisers in your niche are bidding too high, it is possible that TradeDoubler could be a better bargain. If advertisers are bidding very low in AdWords for your niche, then Google may give you more advertising for your buck. You can run mock campaigns through AdWords to see estimated results. Use those estimates and your TradeDoubler prices to see which company gives you the better deal.
Publishing Comparison
Each AdSense publisher will find that profits in each niche vary based on the advertiser bids in AdWords. Google does not release the average profit per click. Publishers typically run AdSense ads on their Web pages for a while to determine a rough estimate of profit per click. You then compare that to the offers made by TradeDoubler advertisers for related products or services to determine the better option as a publisher.
How to Broadcast Live From Home
Setting Up the Streaming Account
1. Select a streaming media service, such as Ustream, Livestream or Facebook, for your broadcast. If you want to have a channel with only your broadcast, then Ustream or Livestream are easier to manage.
2. Fill in the details, such as the channel name, show name (if applicable), email address and regular contact details.
3. Write a description of your channel and/or show that tells the audience who you are and why they want to watch the show.
4. Verify the email that will be sent and you are set to start broadcasting.
Setting Up Equipment
5. Plug your video camera or webcam into the computer. This allows the streaming media server to find it.
6. Plug the microphone or mixer into the computer so it can be found.
7. Select 'Allow' when a prompt pops up on the channel page. This should give you a view of what your camera is seeing and microphone is picking up.
8. Adjust the levels on the microphone and placement of the camera for your broadcast. Do this with the headset on. If the headset is picking up your voice, your audience will hear it.
9. Press the 'Record' or 'Live' button and, after a short countdown, you will be on the air.
Helping Your Audience Find the Show
10. Set up the account to send a blast to your social networks whenever you are broadcasting live. This saves time from having to invite people individually.
11. Set up a hashtag for your Twitter followers to talk about the show. It can be something similar to #mediashow. This will allow for all the tweets to be in one place where everyone can follow them.
12. Use the chat feature to engage your audience. Some show hosts use it to field questions from their audience so they know what people want to know. It is also a great spot for your audience members to meet each other.
13. Blog about your show. If your blog is popular, or you want it to be, let people know about the show there. If allowed, embed the video on the blog so people don't have to go to a different page to watch it.
Thursday, February 7, 2013
How to Get Businesses to Advertise on Your Website
1. Establish a professionally designed website. Create a special page called 'Advertise' with a link to it at the bottom of each page. Hire a graphic designer and a marketing specialist to work on this site. Gather statistics about your web traffic and put together an online media kit that will sell the advertiser on the popularity of your site. Provide detailed information about ad sizes and options available. Include statistics on why online advertising works. See 'Resources' for an example of an 'advertise here' page.
2. Sign up for a Google Adsense account (there is a $5 setup fee). Click the 'Adsense Setup' tab and select 'AdSense for Content.' Choose the type of ad units that you want to display on your site (image, text or a list of links). Choose the size and format of the ads depending on the space that is free on your site. Select a color scheme that will go with your website. Submit the details and retrieve the code. Copy and paste the code into your web page editor. Ads from various businesses will display on your site immediately. Yahoo! has a similar search marketing program (see 'Resources' for a direct link).
3. Contact a representative to open a publisher's account with Doubleclick.com. This company is a top provider of ad serving on the Internet. You will be provided with an ad management solution that will work with your website depending on its size and subject matter. The service brokers the sale of ad banner space to companies that are interested in displaying ads on relevant and popular websites.
How to Earn Extra Money By Clicking Online Ads
1.
YouData is the lastest and best paying 'paid per click' site I've found so far. Signing up for YouData is easy and quick. Best of all, you get paid just about every week or so, so you aren't waiting an entire month to collect money for clicking on ads. Advertisers actually pay you to click on and check out their ads. It's that simple. You can also get paid cash by referring others to YouData. All payments are linked to your PayPal account. Just follow the link located in the resource section of this article for more information.
2.
Advercash is another easy and simple site to get paid for clicking on ads. You can also make money through Advercash by referring people to the site, completing easy and free offers, and invest in auctions. Advercash pays much like YouData in that it's pay per click amounts are higher. Once you've made $12.50 in cash, Advercash will credit your PayPal account. Check out the resource list below for more information.
3.
WordLink also pays it's members to click on ads, though the payments are not quite as high at YouData or Advercash. Signing up for WordLink is easy and you can also earn extra cash by gaining referrals and reading emails. WordLink pays you when you earn $10.00 and will pay you through PayPal. Check out the link below for more information.
4.
NeoBux pays you to click ads as well and keeps the payout low. When you earn $2.00 your first payout, you get paid then. The cash amount increase for each payout, but stays at the minimum of $10.00 when you get to that amount. You can also earn money by referring others to NeoBux. NeoBux offers a forum to help you learn more and earn more income by talking to others. Check out the resource list below for more information.
5.
Mini Manyhandprints pays you to click ads and also gives you cash for referrals. Plus, when your referrals click on ads, you get money for that too! Signing up is super easy and payout is only $1.00 if you choose. You do have to sign up for AlertPay rather than get payments through PayPal, but Alert Pay is just as easy to use. Check out the resource list below for more information.
Wednesday, February 6, 2013
How to Increase Your Click
1. Choose targeted, two to three word keyword phrases and use them in your ad headlines. Your ad will show up when people are searching for this keyword, so adding it to your headline will make your ad appear most relevant to their needs. In addition, any words that are identical to the keyword searched for will automatically display in bold font, drawing attention to your ad.
2. Keep your ad description short but incredibly relevant with a call to action. Tell searchers exactly what benefits or products you have to offer that relate to the keyword they are searching. Give a direct instruction as part of your description that tells the searcher what to expect from your website and what to do when they get there. Call-to-action phrases include words such as order, sign-up, buy and browse.
3. Target some of your ads by location. When you set up a campaign, Google allows you to select a target location including a country, region and city. Determine if your target market is in a specific location and edit your campaign to focus on those specific locations to boost your click-through-rate as well as your conversions.
4. Test different ads and monitor their performance with Google's reporting data. Use varying keywords, headlines and descriptions across several different ads to find out which produces the highest click-through-rate. The more testing you do, the better your chances of creating optimal ads that will make you money. Stick with the ads that perform well and ditch those that do not.
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