Google Adsense Tips Tricks

Ad appearance

AdSense ads that display with similar colors and fonts as the rest of the text on the page typically get better click-through rates. Carefully match your ads with your site layout so they blend in.

Ad location

Place your AdSense ad blocks in your content so the text wraps around your ads. Your site visitors are on your page to read the content. By placing your ads within your content you will ensure more visitors see your ads and increase the likelihood that they will click an ad. It's also important to place ad blocks above the fold on your pages so the ads are seen by visitors who don't scroll down the page.

Page targeting

Narrowly define the topic of your pages. Each page should have a very specific subject and that should be reflected by using your primary keyword phrase in your page title, meta keywords tag, meta description tag, H1 tag and within the body of your content. AdSense displays ads based on the subject matter of the page and it uses these elements to determine what the subject of your page is. Clearly defining your page topic will result in accurate and relevant ads being displayed which will lead to higher click-through rates.

Ad block size

Use larger ad blocks like the 336x280 and 300x250 pixel ads. These ad sizes are more noticeable and generally receive more clicks than some of the smaller ad sizes.

Ad tracking

AdSense has built in ad-tracking capability. Pay careful attention to the pages that generate more clicks and higher revenue so you know where to focus your search engine optimization efforts or your advertising dollars.

Eliminate ad borders

Ad borders serve as a warning to site visitors that the content is an advertisement. Remove the borders around your AdSense ads to more smoothly blend the ads with the content of your website.