Sunday, July 21, 2013
How to Get Rid of Ads by Google on Phpbb Forums
Remove Google Ads From Your Current Forum Host
1. Check your forum's settings or configuration section to see if there are options for displaying or hiding the ads. In the free version of Forumotion, for example, you can set the ads to only appear for non-registered guests by going to your Admin Panel, then General, then Configuration.
2. Check your forum host's website to see if there's a premium hosting option that would allow you to avoid displaying the ads automatically.
3. Email your forum hosting service to ask them if there's a way to remove the ads from your forum.
Remove Google Ads by Self-Hosting Your Forums
4. Host PhpBB forums on your own website to avoid dealing with a forum hosting service that displays ads. Select a Web host and buy a domain name and a hosting plan that includes at least one MySQL database.
5. Download PhpBB from the software's official site and upload it to your website's server.
6. Open a Web browser and go to the directory that you uploaded PhpBB to. Follow the onscreen instructions to install the forums.
How to Place Ads Inline With Text in Google AdSense
1. Copy the code for your AdSense unit into a text editor such as Notepad. If you do not have an AdSense unit yet, go to the AdSense website, log in and click 'My Ads' at the top of the page to create a new unit.
2. Place the cursor at the beginning of the AdSense code, then press Enter to create a new blank line above the code.
3. Type '' or '' and press Enter. Type 'right' after 'float' to position the AdSense unit to the right of your website's text, or 'left' to position it to the left. The number after 'margin-left' or 'margin-right' indicates the number of empty pixels that will be placed between the AdSense unit and the text of your website. Modify the number if desired.
4. Move the cursor to the first blank line after the end of the AdSense code.
5. Type '' in the blank line.
6. Copy all of the text in the text editor, and place the new block of code into the source code for your website to begin displaying the AdSense unit.
How to Manage a Blog
Managing a Blog
1. Run your blog like a business. Managing a successful blog requires having a plan in place. Evaluate how many times you will post a week, who your target market is, what topics you will focus on, and how you will attract visitors.
2. Brand your blog. Offer your visitors a unique selling proposition and focusing on providing them content unlike anyone else. Stick with a consistent style of writing that visitors will come to expect and rely on.
3. Market your blog. Part of managing your blog goes beyond just writing the content. Actively promote it on social networking sites such as Twitter, Facebook and Digg. Set aside a certain amount of time each day to submit new posts to these social networking sites and take time to comment on other blogs in your niche. Providing links back to your site in your comments can help gain you traffic.
4. Monetize your blog. Evaluate and experiment with different monetization methods. Consider implementing Google Adsense or promoting products on Clickbank that fall into your niche. Take time to review what methods are making money and which ones need to go. Managing a blog that will make you money, requires you to continually seek out and promote new products.
5. Decide on a call-to-action. Identifying a strong call-to-action will help you manage your blog and stick to your plan. A call-to-action could be getting a visitor to click on a Google Adsense ad, or follow through on an affiliate link in your blog post.
6. Focus on producing consistently high quality content. Have several posts waiting in queue for times that you are unable to update your blog. Having extra posts on-hand will serve as a backup and allow you to stick to your goals of uploading weekly content. Consider setting a publish date in advance to publish your blog posts for when you are not at the computer. This is an important part of managing your blog and making sure content is delivered to your visitors on a consistent basis to keep them coming back.
How to Set Up an Advertising Website
Preparing Your Website for Advertising
1. Design a visually appealing website that is easy to navigate. Place advertisements above the fold, meaning visitors shouldn't have to scroll down to view the ads. Remove any unattractive images or widgets to make room for the ads.
2. Analyze your traffic. Advertisers may not want to pay to be exposed to your traffic if it's too low, so give your website time to get regular visitors that will appeal to advertisers.
3. Target a specific audience. If you write a blog for moms, make sure all posts relate to topics moms are interested in. Don't deviate from your audience just to make a fast buck. Advertisers will appreciate your laser focus.
Set up Advertising
4. Choose an ad networks if you aren't very technical or if you have low traffic. With networks, someone else does all the hard work for you, and you simply paste the ad code into the code on your website. They will track visits and pay you based on clicks. The drawback is ad networks don't pay much.
5. Work directly with advertisers to secure advertising packages for several months or years at a time. This option can be lucrative if your website is popular. Decide how much you want to charge and what size ad your advertisers will receive for that amount.
6. Sign up to be an affiliate for sites like Amazon or other commerce sites related to your website content. If someone clicks your affiliate links and buys something from that site, you will receive a percent of the sale.
Show Your Worth
7. Post an Advertise with Us page on your site if you are working directly with advertisers. Write a few paragraphs about your demographic statistics. The more information you can provide, the better.
8. Create a media kit listing your ad options and rates. Many companies don't like to list their advertising rates directly on their website, as competitors can see them.
9. Add a contact form to the website and email the media kit to interested advertisers.
How Does Google AdSense Code Work?
What Is Google AdSense?
Google AdSense is an online advertising network that offers website owners the opportunity to make money by displaying advertising on their sites. Ads can appear on websites, blogs, search pages, RSS feeds, parked domains, videos and browser-based games. To become a publisher with Google AdSense, you'll need to fill out a short application and agree to follow the AdSense program policies. Google AdSense offers text and image ads in several sizes, fonts and colors. Upon approval by Google AdSense, you will be given a Publisher ID beginning with 'pub-' followed by 16 digits. Now, you will be able to log into your account and set up your advertising.
AdSense Code
Google AdSense creates the code, which the publisher copies and pastes into a web page or blog post at the point where it is to appear. This is an example of AdSense code for a 728-by-90-pixel ad. Google assigns the numbers following 'google_ad_client' and 'google_ad_slot.'
When a webpage containing this code is displayed, AdSense counts the page visit. If the visitor clicks on the ad, s/he is redirected to the advertiser's website, and Google counts the click and credits the AdSense publisher's account. Payments for clicks on ads range from a few cents to several dollars. There is no payment for the public-service ads, which are displayed when there is no paid advertising available.An AdSense publisher can log into Google AdSense at any time and see a running total of page views, clicks and earnings. More detailed reports are available for publishers of large websites with many ads.AdSense publishers may prevent competitors' ads from appearing, and may choose to review all advertising before it appears on the site.
Evolution of Google AdSense
In the past, Google also provided referral ads, which paid only if the visitor completed an action, such as purchasing a magazine subscription. AdSense referral advertising was discontinued in 2008. Google AdSense traditionally served up advertising relevant to the content of a web page. Beginning in March 2009, their policy changed to serving ads relevant to what a site visitor may be interested in, as revealed by cookies and browsing history. Both website owners and visitors may opt out of interest-based advertising.
Saturday, July 20, 2013
How to Make Money Writing A Blog
Find Your Niche
1. List all of the topics you are comfortable writing about, and areas where you have personal experience and knowledge.
2. Research the popularity of the topics to ensure that you choose something people search for. Writing the best blog on the Internet about purple dogs is meaningless unless people actually want to read about purple dogs. Use programs such as Market Samurai or Google's keyword tool to assess how many people search for those particular topics each month.
3. Perform an Internet search for the topics you think you want to write about, and take a careful look at the sites that show up on page one. Those sites will become your competition, and you need to be sure that you either cover the topic better or approach it in an entirely different way.
Create Your Blog
4. Determine the right platform for your blog. Blogger.com and WordPress.com allow you to create a blog at no cost, but there are drawbacks. If you have a few dollars to spare, you can buy a hosting plan where a larger company holds your blog on its servers making it accessible to the public, and use WordPress.org to structure the blog.
5. Create a catchy name for your blog, making sure that it is reflective of what readers will find when they read it.
6. Start writing. To ensure a successful blog, you should write at least one blog post in the beginning, and then on a regular posting schedule of at least once or twice per week after that.
Monetize It
7. Research the different types of monetization and choose the ones most appropriate to your topic. Some blogs are better suited for selling e-books, white papers or e-newsletters, while others lean toward selling specific products or simple text or image link ads. ProBlogger Darren Rowse uses several types of monetization, including placing image and text ads from Google AdSense and Chitika on his site, selling products through Amazon's affiliate program and selling private ads to relevant companies.
8. Look for profitable, commercial blog networks that fit your topic, and apply for acceptance into them once you have a substantial amount of posts on your site. Networks such as FoodBuzz have hundreds or thousands of blogs that are networked together, and they provide an additional income stream through their own advertising.
9. Determine the best placements for ads on your site, whether they are banner or text ads, or a simple link to your e-book or e-newsletter subscription. Make sure that the ads are a good fit for your site, and do not overpower your blog with ads.
Get Traffic
10. Learn the techniques you need to get your blog ranked highly in the search engines, and how to write compelling text to draw a reader in. No matter how well you have monetized your blog, you will not make money unless people visit it.
11. Research and apply on-page optimization factors, such as keyword placement, and off-page optimization, such as backlinks and metatags. Enroll in a reputable program, such as The Keyword Academy, to learn the right techniques and strategies.
12. Engage in social marketing by creating a Twitter account and Facebook fan page for your blog.
Friday, July 19, 2013
Google Adwords Vs. Google Adsense
Revenue vs. Expense
Google AdSense provides a way for website owners to earn revenue on advertising on their sites, while Google AdWords offers an avenue for advertisers to do targeted online advertising. Google AdSense clients earn income depending on the amount of activity associated with the ads on their site, based on site impressions or clicks on the ads, and they do not pay Google to enroll. On the other side of the equation, Google AdWords places ads through Google on websites that serve the advertisers' intended audiences and the advertisers pay Google based on impressions or ad clicks.
Content Vs. Client
The Google AdSense clients play a fairly passive role in participating in the program. They decide what kinds of advertisements to allow on their site, such as text-only, image or video ads, and then continue to generate the content their site was intended to produce, accepting their portion of ad revenues as they arrive. Google AdWords clients, however, design their ads and decide which key words and phrases they want to trigger the placement of their ads on a site. This allows them to focus their ads on the demographics they are hoping to reach.
Analytics
Users of Google AdSense and Google AdWords are provided with access to analytics tools that give them valuable information about their visitors (AdSense) and customers (AdWords). Analytics for AdSense let website owners know when and where visitors click on ads on their sites. This allows the site owners to see what content attracts the most visitors that click on ads, giving them knowledge into what types of material might attract revenue. The analytics for AdWords, meanwhile, allows the advertiser to see how many people are clicking on their ads, how many new visitors are going to their website and which sites are generating the traffic.
Audience
Google AdSense is not designed to help a content provider expand its audience or attract more visitors. It is there to help the operators of websites monetize their sites and fund the operation of them. On the other hand, Google AdWords is all about growing the audience for participating advertisers. The goal of Google AdWords ads is for Web users to click on the ads and to learn more about the advertisers, raising their profile and increasing their customer base.
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