Sunday, July 28, 2013
How to Place Banner Ads in Blogger
1. Log in to your Blogger account in the usual manner.
2. Point the mouse cursor to the 'Design' tab and click.
3. Point the mouse cursor to the sidebar located on the right-hand side of the page under 'Navbar' and click 'Add a Gadget.'
4. Scroll down to 'HTML/Java Script' and click the blue plus sign.
5. Highlight the text of your affiliate code by clicking in front of the first character, holding the mouse button down and dragging the cursor to the last character. Press 'Ctrl' and 'C' at the same time.
6. Click within the box that popped up when you clicked 'HTML/Javascript' and copy the code by pressing 'Ctrl' and 'V' at the same time. Click 'Save.'
7. Click the 'Save' button on your Blogger page.
How Do Owners Profit From YouTube?
Video Descriptions
Video owners uploading their content to YouTube enter a description for each video. The description may include a website address or other contact information. For example, if a company makes a video of a product demonstration, the company may include in the video description its online Web address, a link to a sales letter or even a phone number to place orders.
Google AdSense
Google runs the AdSense ad service. Website owners use AdSense to display ads purchased from Google. The owners earn a share of the profits each time a visitor clicks on an ad. Although YouTube members do not actually own YouTube, they can still use their AdSense account to place ads inside their videos. When people watching the videos click on an ad, the video owner earns a commission. To use this method, you need to get accepted as a YouTube Partner.
Renting Videos
Producers of original content can also use the YouTube Partner program to rent out their videos for streaming purposes. Using the instructions provided after being accepted into the program, owners use Google Checkout payment buttons to rent out their original content. You must have a Google Checkout business account to offer your videos for rent through YouTube. Google Checkout is the company's online service for payment processing.
YouTube Partner Qualifications
To become a YouTube Partner, you must post original content deemed suitable by YouTube for its video streaming services. You must either own all content or have permission from the copyright holder to post the content and earn money from it. The program is also looking to see if you are a regular user who has videos with thousands of visitors. However, YouTube does not say exactly how much of a following you need on your videos at the time of application. It makes partnership decisions on a case-by-case basis. You may also qualify if you produce videos and sell them through DVD stores or other outlets.
Embedded Text
There are several editing software products that allow owners to place text of their choice inside a video. These editors use the same kind of technology used to make credits that you see at the beginning and end of movies or TV shows. Owners can place sales messages, website addresses or contact information in the videos. This method tends to attract more eyeballs than simply posting sales messages in the video description because many viewers will never actually read the description. Examples of programs that can embed text include CyberLink Power Director, Adobe Premiere Elements, MAGIX Movie Edit Pro and VideoPad. Although prices vary, these video editors typically cost between $50 and $100.
Uploader Comments
Owners can also leave comments that appear near the top of the comments section on each video. They can include additional information there about products or websites associated with the owner.
How to Set Up Local Ads
1. Set up a budget to determine how much money you have available to contribute towards advertising. Disperse the funds available based on where you feel your ad will prove to be the most beneficial, based on what you are offering and your target market, or more specifically target audience.
2. Start a website. Starting a website can be a low-cost option that will go the farthest. You can use your website to set up ads, display information, special offers and contact information. Starting a website is also a good way to gather your own research. Do this by implementing a tracking feature, where you can ask visitors to indicate how they heard about your website. This will help you to determine which ad is generating the most exposure and make changes, if needed.
3. Contact merchant magazines in your area and investigate other community advertisements. Displaying an ad on a community calender or in a local business magazine is an inexpensive way to reach potential clients. In addition, speak with staff members at your local community center, shopping malls and grocery stores as they may have an area where you can post your ad for free.
4. Post an ad in the newspaper to reach a large audience for a low cost. Keep in mind these sources are more likely referred to by older populations. Therefore, if your target audience is for consumers under the age of 30, this may not prove to be as fruitful as you may like.
Saturday, July 27, 2013
How to Use Google AdSense on HubPages
1. Log in to your HubPages account by visiting the homepage and clicking the 'Sign In' link in the upper-right corner.
2. Click the 'My Account' link in the upper-right corner, then click the 'Earnings' tab near the left side of the screen, across the top menu.
3. Click the 'Configure' button next to Google AdSense.
4. Click 'Yes' under 'Do You Already Have a Google AdSense Account?'
5. Type the email address associated with your Google AdSense account in the email field, and enter the last five digits of the phone number in your AdSense profile. If you don't know what the phone number is, log in to your Google AdSense account in a separate tab and click 'My Account' to see your AdSense account information.
6. Type the postal code associated with your AdSense account in the appropriate section of the HubPages form.
7. Click the 'Link My Accounts' button to complete the process. HubPages sends you a confirmation email when it has approved your AdSense account for use with your HubPages account.
Friday, July 26, 2013
How to Increase Your CPM
1. Give your ads key position. Successful advertising depends largely upon the location of the ad. The most valuable real estate on a website is the area referred to as 'above the fold,' meaning the part of a page a user can see without having to scroll down. Placing ads in this area will increase the probability that they will be clicked on, thereby increasing the value of the ad displays you are serving.
2. Keep the ads relevant. Displaying ads that are somehow related to the subject matter on the page is a great way to make sure the advertisement is seen by a targeted audience of people. Athletic products, for example, can be successfully advertised on sites related to health and fitness. Because the audience has a known interest in the subject, you want to display ads that relate to their interest.
3. Blend your text ads into the content of the site. Text-based advertising is very popular, but can sometimes be overlooked by website visitors. Blending the advertisements with font colors and styles that match the rest of your website will allow the ads to look like just any other content. Visitors will view the ads more as additional references than as advertisements, and will be more likely to follow the link.
4. Consider geotargeting your advertisements. If you are part of an ad network that supports the feature, geotargeting allows you to serve ads based on the visitors location. This allows you to offer special promotions to visitors from a certain area, or to make sure a particular advertiser's ads are only shown within the areas they serve. Geotargeting makes the advertisements more relevant to the user on a local level and can lead to higher click-through rates.
How to Open an Account With Google to Post Links
1. Go to the Google AdSense homepage.
2. Click the 'Sign Up Now' button.
3. Enter the primary URL for the website in which you want to insert the Google links. Select the primary language for the website from the drop-down menu. Confirm that you will not place Google links on sites that offer incentives to click ads or on sites that contain pornographic content.
4. Select the Google AdSense account type you want to open from the drop-down menu. You can select either a personal or a business account. Select the country where you reside from the drop-down menu.
5. Enter your name, address and telephone number in the appropriate text boxes. Select how you found out about Google AdSense from the drop-down menu. Agree to Google's terms and conditions and click the 'Submit Information' button.
6. Confirm your information and select the option to create a new Google account.
7. Enter your email address, the password you want to use to access your Google AdSense account and the security code displayed on the website. Click the 'Continue' button.
8. Open your email's inbox and select the email from Google AdSense. Click the link located in the body of the email message.
9. Wait for Google to review and approve your application. Approval takes approximately two to three business days, and Google notifies you by email when you receive account approval. You have now opened your Google AdSense account and can post Google links on your websites.
How to Create A Blog For An Income, or Personal Use
1. Choose a blogging site that will suit your needs. You can start a free one on most sites. Two of the most popular are Blogger and Wordpress. Look over the sites terms and conditions to determine which site is the one for you.
2. Choose a creative blog name. Be sure you are sure about the name, most sites will not allow you to change it afterwords.
3. Verify your account, if needed. Some sites will send you a verification email before you can access the blog. Verify your account if they require it.
4. Start blogging. You may be blogging for money, or just for personal use. Either way, enjoy it.
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