How to Earn Extra Money with Pay Per Click Advertising

Launching a PPC Campaign

1. Decide what you want to accomplish with PPC advertising and how much you want to spend.

2. Choose a PPC platform. Most advertisers focus on Google AdWords, Yahoo! Search Marketing or Microsoft Bing Ads.

3. Create a list of keyword phrases that are relevant to your business. For example, if you are selling bicycles, your keyword phrases might be 'racing bikes,' 'road bikes' and 'mountain bikes.'

4. Create an account on the PPC platform and enter information about your keyword phrases, your budget and the landing pages that users will be directed to when they click on your ads.

5. Create the wording for your PPC ad. Use compelling text that will make readers want to find out more about your business.

6. After your ad goes live, use a Web analytics tool like Google Analytics to make sure everything is working properly and to measure your results. Be prepared to tweak your budget and keywords if you're not seeing the results you want.

Hosting PPC Ads

7. Set up a website where you can display PPC ads. If you already have a website, make sure your hosting company allows PPC advertising.

8. Register for a PPC program. Google AdSense is the most popular, but there are many others, including BidVertiser, adBrite, 7 Search and Infolinks. Do some research to decide which program is the best fit for your earning goals.

9. Most PPC programs operate in the same way. Once you have registered and entered the URL for your website, you'll receive an ad code that can be pasted into your website's HTML. This ad code will trigger the display of PPC ads that will be related to the content on your website.

10. In order to make money on PPC ads, you'll need to attract website visitors. Add original content in the form of articles, blog posts or videos to your website.

11. Most PPC programs provide reporting tools to monitor your earnings. Be prepared to adjust the content of your website on a regular basis to attain a higher search engine ranking and attract more visitors.

How to Calculate Adsense Revenue

1. Go to the Google AdSense homepage and log in to your account using the link in Resources.

2. Click the 'Advanced Reports' link on the 'Reports' tab.

3. Choose the product you would like to view from the drop-down menu labeled 'Choose product.'

4. Click the button labeled 'Aggregate data.'

5. Select the range of dates you want to be included in the report.

6. Click the button labeled 'Display Report.'

How to Find Bid Gaps

1. Log in to your Google AdSense account.

2. Click on 'Clicks' to organize your report by the number of ad clicks your site received during the week. Assume, for example, that one ad block received 200 clicks one week and that you earned a total of $20. This puts your CPC -- cost-per-click that you're paid by advertisers -- at $0.10 for that ad block.

3. Compare it to ad blocks that received similar numbers of clicks on the same site, because presumably your site should be running ads in the same niche. Assume the second ad block earned you a total of $15 for 250 clicks. This ad block's CPC is therefore $0.17 per click.

4. Attach another ad block to your page if you have any space left. Wait for it to receive similar traffic over the next week or two and check your rate again. Assume this ad block gave you $10 for 200 clicks, putting you at $0.05 per click.

5. Divide each of these amounts by 0.68 to determine how much the advertiser paid for an ad block. For example, if you get $0.05 per click, the advertiser's bid was $0.07.

6. Compare the amounts to get a general idea of bid gap. Low-paying ad blocks should probably be removed unless they get a high enough click-through rate to compensate for the low profit.

How to Earn Money With Google Adsense on Your Blog

How to Earn Money With Google Adsense on Your Blog

1. Promote your blog through social networks, directories, groups and forums related to your blog’s niche. One of the main ways to earn money with Google Adsense is incoming traffic to your blog. In other words, the more traffic you have coming to your blog, the more you should earn from Google Adsense when someone clicks the ads.

2. Place Google Adsense ads are above the fold, near the content and at the end of your content.

3. Use the large 336x280 rectangle and/or the medium 300x250 rectangle. According to the pros, these ad formats perform the best for those looking to earn money with Google Adsense.

4. Change the ads to match your blog’s design. You can do this with the Google Adsense Custom Color Palette.

5. Use the filters provided by Google Adsense to block ads from competitors, ads you believe aren’t performing well and ads that are not relevant to your blog.

6. Create content relevant to your blog and make sure you compose great content: Content that will be helpful to your blog’s readers.

How to Increase Adsense Earnings

1. **Take Google's Optimization Tips to Heart**On your Adsense account page is a tab labeled 'Resources', and under this tab is a link to 'Optimization Tips'. Memorize these!Seriously, Google's own advice is your best starting point for increasing your Adsense income. They cover topics like which color palettes to use; where to place ads on your website; image vs text ads; optimizing for particular sites, like blogs and forums.They also cover use of some of Google's powerful tools, like channels and Google Analytics.Spend a good amount of time here. This is clearly your best starting point for increasing your revenue from Adsense.

2. **Make Maximum Use of Your Content**One of the biggest challenges of building traffic on the web is knowing what you want to say, and finding the best way to say it.But once you've found your voice -- that is, now that you have solid content on the web -- don't keep it all in one place. There are several places where you can post similar (not identical!) material, draw additional traffic, and earn additional Adsense income.For instance, at Google Knol (knol.google.com), you can post informative articles on the topics you know best. Add your own Adsense ads to the Knol, and you have a new source of income. For less scholarly sorts of content, you can post at Xomba.com, and once again, include your Adsense code to generate new income.Posting at both Knol or Xomba is relatively quick and easy, especially when you already have your topic already thought out and ready to go.

3. **Practice Product Placement**I've found it useful to mention product names when possible, as long as they are consistent with the content on my sites. The names act as keywords that offer a triple benefit of increasing traffic, improving search engine rankings, and attracting high paying ads. For instance, I'll say Adwords right here, just to throw in that as a keyword.

4. **Move Your Visitors**Make your viewers move around the page, so that they're sure to come across your ads.You can't point them directly to the ads, of course, as that's not in keeping with Adsense terms of use. But you can certainly direct readers to different parts of your website with phrases like: 'See the Resources section directly below' or similar such wording.As a matter of fact, be sure to see the Resources section directly below, for more useful information. Also be sure to see the More Articles Like This, and Related Articles, elsewhere on this page for more tips on optimizing Adsense earnings.

How to Blog to Wordpress Using a Mobile Phone

1. Access your website through the web browser on your phone and navigate through the usual steps on posting a blog as you would if you were at home using your computer.

2. Email is perhaps the easiest way to post by phone to Wordpress. Create a unique email address that is used only for this purpose--to drive posts directly to your Wordpress blog. After doing so, log in to Wordpress and go to the writing options panel and input the correct mail server and port number of your new email account (this information is usually located in 'account' or 'settings' tab within your email account). When the information has been filled out, enter the login name (complete email address) and password for your new email account. Send a test email to the new email account--it should be posted to the blog immediately.

3. Use the Wordpress mobile phone client. Various web developers have engineered plugins and clients, which are similar to software that you install on your computer. These 'mini software' that are specifically for mobile phones are installed on your phone and takes care of the coding so you can focus on your writing instead of the methods to get it posted online. Some clients are more intuitive and easier to use than others, so test drive a few ones to see which one you prefer.

How to Make Money Writing for Revenue

1. Consider writing for Triond. Triond accepts online content in any form, and also accepts photographs and audio recordings. There is a short wait while Triond reviews your work before they publish it. After that, they share 50 percent of the earnings on your article.

2. Write for InfoBarrel. This site gives you 75 percent of the Adsense revenue generated by your articles. They accept multiple content forms from their freelance writers, including how-to articles.

3. Sign up with Squidoo. With this site, you can create pages that are called 'lenses' with content, links, photos and more. You get 50 percent of the revenue generated by your lenses.

4. Write for Bukisa. Bukisa is relatively new on the revenue-sharing landscape. You can write articles or upload presentations or videos. Bukisa pays based on page views, not straight ad revenue. The amount of money you get per page view depends on how the site is doing as a whole, so contributing good content counts.

5. Consider signing up with Helium. Helium offers small upfront payments for certain articles, and also offers residual income on top of that. Helium is a very involved site, meaning writers are expected to rate other writers' articles. Your articles also have to rate highly in comparison to other similar articles in order to earn money. It's worth it for a lot of writers, because Helium is a respected site and they also have weekly contests that pay up to $60 per winning article. They also have a marketplace where clients request content, and writers battle it out to write the best pieces to get picked by the client. Some of these clients pay $100 or more per article.

6. Consider writing for Suite101. This freelance writing site has been around for more than a decade, and has a reputation for paying well. Articles must be at least 400 words and written in the third-person. Each article goes live immediately, but is also reviewed, post-publication, by an editor who will help you make your article the best it can be. Suite101 editors help their writers with proper keywords, grammar and everything else so that you earn the most you can from your articles.

7. Set up an account with Associated Content. Like Helium, Associated Content offers small up-front fees for certain original articles, on top of the residual income. The first pieces you submit are likely to be in the queue for a long time, however. Once the editors approve them, your wait time will be decreased. Associated Content ranks particularly high with Google.

8. Write original news articles for Orato. This site, like Suite101, bills itself as an online magazine for freelance writers. They share 20 percent of the revenue from your articles with you.

9. Consider writing for FireHow. This site is similar to eHow, in that it asks for how-to articles. FireHow is another newcomer to the residual income world of freelance writing sites.

10. Write articles for HubPages. HubPages is similar to Squidoo. Articles on HubPages are known as 'hubs,' and can be a combination of links, photos, affiliate links and content. HubPages gives their freelance writers 60 percent of the revenue generated by Adsense.

11. Consider setting up an account with Xomba. This site has two parts: content and social bookmarking. They pay 50 percent of the revenue generated by Adsense. Xomba has a lively community and is another place where freelance writers can earn residual income.