Wednesday, July 23, 2014

How to Get Hits As an Amazon Affiliate



1. Create unique and engaging content to attract visitors to your website. No one wants to read a bland product description or overhyped claims of product performance. For instance, if you are promoting baking products, you could create an article entitled 'Top 10 Baking Mistakes' and link to baking products on Amazon. Write product reviews on your site that target the needs and questions of the average person directly, or post a video of an Amazon product in action. Avoid generic content visitors can find on any other website.

2. Use search engine optimization (SEO) to drive targeted traffic to your website. Identify keywords related to the Amazon products you are promoting and optimize your website to rank well on search engines for those terms.Use your keywords several times on your Web page, especially in headers, the HTML title tag and the descriptive 'meta' tags. Obtain back links from other websites with your keywords as the anchor text, or link title. Writing engaging content will help immensely with this.

3. Place affiliate links 'above the fold.' This Web advertising term refers to the first portion of your Web page visitors can see without scrolling down. Your affiliate links will be most visible here.

4. Place affiliate links within and around your content as well. According to Google, advertisements at the end of articles get more clicks. Each site is different, so move your links around to see where they perform best. Some Web analytics software packages can create a heat map of your website that shows where most visitors click.

Tuesday, July 22, 2014

How to Remove Encrypted Footer Links From WordPress Themes



1. Log in to your WordPress admin area. Click 'Appearance' from the large menu on the left, then click 'Editor.' The theme editor allows you to edit the theme's HTML files. Under normal circumstances, you could just go to 'footer.php' and delete the links in question; however, with encrypted links, this may cause the entire site to stop functioning. To get around this, you must replace the 'footer.php' file completely.

2. Click on 'index.php' and scroll to the bottom of the file. Locate the following line of code:

This tells WordPress to run all the code in the 'footer.php' file. Add the following lines of code above and below this line:

These are comment tags -- the site will ignore everything between the '

' tags. Click 'Update File' when done.

3. Load up your blog's main index page in a browser. Click 'View,' then 'View Source.' The HTML source code for this page appears. Scroll down and find the 'FooterStart' and 'FooterEnd' comment tags you just inserted. Copy all the code between these two tags to the clipboard.

4. Return to your WordPress admin window. While still in the Theme Editor, click 'footer.php' from the list on the right. Delete all the code in the file, then paste in the code you just copied.

5. Locate the links. In HTML, links look like this: 'Anchor text'. Delete all the links that you want to remove, then click 'Update File.'

How to Get Paid for a Social Site



1. Charge a registration fee. People always prefer free sites, but if you have something to offer that other social sites don't, people will pay to use it. You can offer a trial period or offer free registration or charge only for extra features.

2. Charge for banner space. If you have a lot of traffic, people will want to advertise their business on your site. Place a message on any page of your site to let visitors know about the option and add an 'Advertise with us' page with prices and other relevant information, including means of contacting you.

3. Sign up for Google Adsense or any other contextual advertising program. These programs use targeted marketing by searching for keywords and providing site owners with adds that are relevant to the content on their site. Site owners receive a payment every time a visitor clicks on an add. It's very easy to sign up and placing adds on your pages is as simple as copying and pasting pieces of code.

4. Sign up for an affiliate marketing program. There are many affiliate marketing programs available. These programs work similarly to contextual advertising, but instead of advertising ads, you promote products and services. Many affiliate programs require your visitors to actually buy the product or fill out a form for you to receive payment. Read the affiliate agreement thoroughly to determine which affiliate program is right for you.

5. Sell your site. If you built a social site and don't want to run it, offer it for sale. This is usually the last step, as you will most likely have to show proof of significant traffic and revenue to any potential buyer in order to get a decent offer. You can offer your site for sale on the site itself or through websites such as WebsiteBroker, DealaSite or even Ebay. Before you list it, do your research to determine how much your website is worth.

How to Donate Through Google Ads



1. Click the 'Donate Now' button on the ad. This will take you to the NPO's Google Checkout page.

2. Sign into your Google account. You need a Google account to donate this way. If you don't have one, click the 'Create an account now' link and follow the instructions to set one up.

3. Direct where you want your donation money to go. Note that not all NPOs have a Google Adsense account through which you can donate.

4. Enter your payment information in the following window, then click 'Next' to confirm the purchase.

5. Click 'Submit' to make your donation.

How to Embed Google AdSense Within Posts on WordPress



1. Use a Web browser to log in to Google AdSense. Click the 'My Ads' link, then click the 'Get Code' button beneath the ad you wish to embed in your content.

2. Copy the code to your systems clipboard, then click 'Close' to leave the dialog. Navigate to your WordPress blog and use the WP-Admin interface to log in.

3. Click the 'Posts' button, then click 'Edit' next to the post that is going to hold your advertisement. Click the 'HTML' button, then scroll down to where you wish to place the ad.

4. Paste the Google Ad code from your clipboard into your content, then click the 'Preview' button to see your changes. Move the code, in its entirety, until you find the proper placement for your content, then click the 'Publish' button.

Monday, July 21, 2014

Google Money Making Opportunities



How Adsense Works

Website owners place a piece of Javascript code on their websites to generate and display ads from the Google AdWords program. Google charges Adwords advertisers every time someone clicks on an Adsense ad, then pays a portion of the advertising fee to the owner of the website that hosted the ad.

Contextual Adsense Ads

The most common Google money making opportunity is Google Adsense, which is meant to be placed on individual web pages. Once a website owner has placed the Google Javascript code on his web site, Google's Context robot crawls the pages and selects ads that match the content of the page.

Other Google Adsense Programs

In addition to contextual Adsense, Google also offers Adsense for Search, Adsense for Mobile, Adsense for Feeds and Adsense for Domains. Other Adsense applications are being developed, as of 2009.

Potential

The money making potential of Google Adsense is dependent on a combination of many different things. In order to make a good income using Google Adsense, you should understand how to choose good keywords, how to position Google ads to be effective and how to attract traffic to your website. Many people make thousands of dollars a month through the Google Adsense program.

Cost

It costs nothing to create an Google Adsense account or to serve Google Adsense ads on your web site, RSS feeds and other Google applications.

Warning

Google has stringent guidelines for participation in the Adsense program. If a website is suspected of violating those guidelines, Google will often ban the website from the program and remove it from their search engine entirely.

Sunday, July 20, 2014

Contextual Advertising Options



Google AdSense

The largest contextual advertising service is Google's AdSense Content Network. It consists of websites of small and large businesses that place advertising blocks with embedded JavaScript code on their sites. Google then uses its search algorithm to direct text-based, display and video ads to those blocks. Advertisers can use demographic targeting and other strategies to potentially increase revenue. Google places ads based on keywords as well as the location and languages of visitors. For example, a user in London is unlikely to see ads for a restaurant in Des Moines.

Microsoft adCenter

Microsoft's adCenter, leveraging its own Bing search engine and the Yahoo! search engine, is another contextual advertising option for businesses. Microsoft adCenter analyzes the content of a website to determine its meaning and then matches keyword-targeted ads to display on the page. The U.S. ads appear on exclusive content pages on the Microsoft Content Ads Network. Microsoft states that its ads are more relevant because the technology 'delivers relevant ads at the right time.' Advertisers who were on the Yahoo! advertising network have transitioned to the Microsoft network after the partnership agreement was announced in early 2010.

Other Options

Microsoft and Google dominate the online advertising market. However, there are other contextual advertising service providers. America Online's advertising and data insights arm is Advertising.com, which uses the AdLearn platform for ad placements and management. Kontera creates links within the text by adding double underlining to keywords that trigger pop-up ad bubbles. Clicksor is another contextual advertising service that claims to pay out 85 percent of the advertising revenues.

Trends

Technological advances continue to change the way contextual advertising is used and managed. Developers now try to determine age and consumer behavior from the sites they visit. Interactive video can also help businesses understand their consumers. Behavioral advertising may allow advertisers to tailor their ads based on the user's Web surfing habits in prior sessions. Publishers can select more than one contextual advertising company and multiple ad categories to potentially increase site traffic and revenue.