Friday, May 16, 2014

How to Set Up a Webpage for Google AdSense



1. Sign up for a Google AdSense account. Go to google.com/adsense and login with your Google account, if you have one. Otherwise, click the blue 'Sign Up Now' button. In both cases, enter your website address (URL), whether your website is for individual or business use, your name and contact information. Click the 'Submit Information' button. If you don't yet have a Google account, you'll be prompted to create one, although it's not necessary to use AdSense.

2. Respond to your confirmation email so that Google can begin processing your application. According to Google, processing takes two to three business days. Click the link contained in the email Google AdSense will send you.

3. Setup your AdSense once your account has been approved. Go to google.com/adsense and click on the 'AdSense Setup' tab. Click 'AdSense for Content' (or 'AdSense for Domains' if you don't yet have content on your website).

4. Design your ad. Specify whether you'd text ads, image ads or text and image ads. Alternatively, you can choose to display a list of links instead of an ad. Click 'Continue' and choose a format and color scheme for your ad. Drop-down the menu next to 'Format' to select from the available formats ('350 x 250 Medium Rectangle,' for example). Click on any color under the 'Palettes' pane to search for a new one. Click 'Continue' twice, then click the 'Submit and Get Code' button to get your ad's code for your website.

5. Copy the code from Google and paste it into your website's HTML. Double-click to select the ad code then copy your text by holding down the 'Ctrl' and 'C' keys at the same time. Login to your web server and access your 'File Manager.' Open your site's 'index.html' file (or whichever page you use as a homepage) and paste the ad in anywhere after the '

' tag, but before the '

' tag. Save the HTML file and refresh your website to see your ads.

How to Increase Earnings Potential



1.

Improve your educational credentials. Even if an MBA is not a solid requirement for your career, obtain one if you are in a business-related position. Statistically speaking, the higher your degree, the higher your pay. If your company will not adjust your pay based on an advanced degree, consider alternative positions or companies.

2. Research salaries for your career and position. Make copies of the data to provide to your supervisor. ('How to Get a Pay Raise,' linked in Resources below, provides advice on this meeting.) Before taking this route, however, ensure that you have been performing well, so the boss cannot find an easy reason to turn you down.

3. Present your case, with salary survey data, to your supervisor. Tell him you would like to be considered for a raise out of sequence. If this is not possible because of your company's compensation rules, ask to be given a larger increase at the normal salary review. You may also wish to consider other, more lucrative careers.

4. Apply for promotions. If the new job involves supervising others, get experience by volunteering to head teams at work and taking the initiative to oversee new projects. Be sure supervisors take into account any experience you have supervising outside of work (such as military, prior jobs or community service).

5. Take a part-time job at night or on weekends. Contact employment agencies and local stores or businesses to advise them of your availability. This solution can provide a temporary boost to your cash flow problems..

6.

Make money online by doing surveys, writing blogs or selling on eBay. If you have a little spare time each week, you could find these money-making ventures helpful and can work from home.

How to Add a Business to Google Maps



1. Check Google Maps to determine whether your business is already listed. The website already has a wide variety of listings, and you may find that you do not need to add your business. If you feel that the information currently listed is incorrect, you can correct it by following the same process as you would to add your business.

2. Prepare the information you will need to add your business to Google Maps. In addition to your address and contact information, Google requires you to categorize your business, as well as list operating hours and payment information. You also have the option to submit a digital photo of your business, which could be beneficial in helping customers locate your headquarters.

3. Visit the Google Maps Local Business Center website (see Resources below) to upload your information and your photograph.

4. Add information to your listing by creating custom attributes. Google Maps allows you to add information to your listing by selecting the 'Create your own' button. Examples of custom attributes are listing specialties of your business, the areas your business serves or your estimate procedure.

5. Choose a validation method. You can opt to have the Google staff call you at your business phone number, text your cell phone number or mail a postcard to your business address. With either method, you will receive a PIN number to enter into the website. Validation protects your business' entry from being edited by anyone not associated with your company.

6. Ask your customers to write positive reviews of your business on Google Maps. To write a review, they will need to select your business in Google Maps and choose the button that says 'Write a review.' In addition to writing a review, customers can also give your business a ranking of up to 5 stars.

How to Get a List of Adwords Advertisers



Managing Google Adwords Advertisers

1. Create an account in Google AdSense. This will allow advertisers to bid for advertisement space on your web site or blog.

2. Sign into AdSense and select 'Competitive Ad Filter' under the AdSense Setup tab.

3. Select the 'Ad Review Center' link to use the tool. The link will appear as a link under your AdSense Setup tab.

4. Click the 'update settings' link at the top of the page to manually review all the suggested ads. The selected ads are placement-targeted based on your site content and keywords.

5. Review the placement-targeted ads. Manually choose to block or allow advertisements and advertisers.

Thursday, May 15, 2014

How to Transfer Google Adsense Accounts to Different Emails



1. Sign in to your AdSense account at google.com/adsense.

2. Click on 'My Account' and look for the log-in information at the top of the page. Click on 'Edit in Google Accounts.' If you do not see this link, you do not already have a Google Account and will need to create a Google ID and password.

3. Read the instructions and click 'Continue.' There are two pages of instructions, so you will have to do this twice.

4. Select the option that applies to you from the list that appears regarding whether you already use other Google services or not.

5. Enter your new email address into the blue highlighted box. Click continue, review the information you have entered, then confirm the changes.

6. Go to the inbox of the email address that you have just entered, and open the verification email. Click on the link inside and your account will now be ready to use with your new email address.

How to Find the Highest Paying Keywords for Pay



1. Make a list of topics that are relevant to your small business marketing campaign. These general topics will be useful to help create a list of specific keywords for your ad campaign. Many PPC ad providers -- including the largest, Google AdWords -- don't publish keyword costs, since they are sold by bid. However, a survey by Internet-marketing blog WordStream identified some of the top-paying keywords, with 'insurance' being the most expensive, at more than $54 per click. Other top keywords include: loans, mortgage, attorney, credit, lawyer, donate, degree, hosting, claim and conference call.

2. Find search engine keyword tools that can help identify the top keywords. While these searches won't provide dollar values for PPC ads, they will show which keywords are getting the most traffic and therefore, will require the highest bids. Google AdWords provides several keyword evaluation tools, including a keyword tool that tells you what words are in high demand and approximate monthly search volume. One alternative to Google AdWords is the Bing Ads, a Microsoft/Yahoo collaboration that offers similar search tools. Other options include BidVertiser, AdClickMedia and 7Search, all of which also provide keyword tools.

3. Add results from other PPC tools to improve your keyword lists and find the highest-paying search terms. The Google AdWords contextual targeting tool will provide groups of keywords based on a keyword search and give suggested bid prices for the keywords. For example, the term 'options trading' produces a series of results, including 'options trading software' and 'learn options trading.' The Google Trend search engine shows how often users type in popular keywords and tracks the search results over time.

4. Use social media sites to expand your keyword list and find related search terms. According to Search Engine Watch, the auto-fill functions on social media sites like Facebook and LinkedIn can also provide useful information on finding high-priced keywords. These social media search engine results will provide auto-fill results that are similar to the keywords you've typed, giving you additional terms for your keyword list and expanding the possibility of finding high-paying keywords or terms.

How to Install The Google Sitemaps Plugin in a WordPress Blog



1. Download the Google Sitemap plugin to your computer. You can find the link for this in the Resources section below, or just search for the Google Sitemap plugin on the WordPress plugin page.

2. Sign onto your web host. This will vary from user to user. If you use free WordPress and not a host, you cannot use plugins.

3. Find wp-content/plugins directory on your hosting site. Upload the zip file (google-sitemap-generator.3.1.0.1.zip or higher) to the plugins folder.

4. Extract the zipped files.

5. Make two different files (named sitemap.xml and sitemap.xml.gz) and upload via FTP to your directory. The directory is usually called wp-config.php. Althought you do not want your whole site to be writable, you do want these two new files to be writable via CHMOD 666.

6. Go into your plugins on WordPress and activate the newly added sitemap.