Thursday, May 1, 2014
How to Add AdSense to TypePad
1. Log in to your AdSense account. Create a new ad unit by titling your ad and selecting the size and type of ad you wish to display (text ad or image ad). Click the button 'Save and Get Code' at the bottom of the screen and copy the AdSense code.
2. Log in to your TypePad account and click the link 'TypeLists.'
3. Select 'Notes' under 'Create a New TypeList.'
4. Name your new ad block by giving it a title. Titles can be what ever you choose.
5. When prompted, click 'Add this list to your weblog or About Page.'
6. Click 'Save Changes.' Close and go to your TypePad control panel.
7. Select the website where you would like to add AdSense.
8. Click 'Add a New Item.' A pop-up window appears displaying the new item form. Leave this form blank.
9. Select 'Edit' under 'Note' and paste the AdSense code.
10. Click 'Add Item.' The AdSense ad will appear on your website's page.
How to Insert Code into a Blogger Post
1. Log into your Google account and click the 'Create a New Blog' button, or click the 'Get Started' button under the Google Login box to register with Google and create a new blog.
2. Create a new Blogger post. Click the 'New Post' button under the name of the blog to which you want to post.
3. Compose in Edit HTML mode to freely insert HTML code into your post as you type. Click the 'Edit HTML' button at the top-right corner of the post field. Copy and paste or type any code you wish to add to the post.
4. Click the 'Preview' button periodically to make sure Blogger has processed your code just as you wanted. Click 'Post' when you're satisfied with the way your post looks.
How to Use HubPages to Promote a Website
Become a HubPage User
1. Familiarize yourself with HubPages and create a profile. Use your original website address and email as the contact information. Design your profile to reflect the content on your main website. HubPages is a social networking and personal interaction website, so be yourself and let your personality show in your writing.
2. Write your first 'Hub' about something you're passionate about that also links to your website. For example, if your website is about proper care of antique gardening supplies, then your Hub should be about that subject. Remember, you don't have to be an expert to write about a subject.
3. Use your Hub content on your own website by including links to that specific Hub on HubPages. Redirecting your visitors to your HubPages encourages your current visitors to vote on your article or Hub. This action raises your Hubscore, which promotes your main website on HubPages.
Promote Your Hub
4. Promote your Hub by using the internal tag system, tagging your Hub with keywords that are relevant to the content within your article. The internal search capability of HubPages uses the tags to help other users find you, which increases your Hubscore.
5. Learn the HubPages three stage Hubscore ranking system and make the most of it to promote your website. The three stages are Hot, Best and Latest. Hubs with a high amount of recent traffic are rated as Hot, while unique and extensive content, as well as reader votes, lead to a rating of Best. Latest are simply the most recent Hubs published. It takes time to build a readership, increase traffic and entice readers to vote on your hub so don't worry if a rating doesn't happen with your first or second hub.
6. Share your profile and Hub URL link with users of your main website. Also participate in groups, networks and other users on HubPages that reflect your topic. Belonging to these groups increases your interaction, builds a reputation and generates leads back to your original site. A bonus to this step is that the amount of traffic you receive from outside sources to your Hub will increase your Hubscore.
Monday, April 28, 2014
What Is Google Arbitrage?
Google Arbitrage
Google arbitrage is based on understanding two basic aspects of Google's paid search services -- AdWords and AdSense. AdWords allows people to bid on keywords that searchers enter into Google. The winning bidder's short text ads then appear on the search engine results page when the term is searched. Each time someone clicks an ad, you pay a certain amount -- which is why the service is also called 'pay-per-click' or PPC. The idea with Google arbitrage is to pick a useful term that doesn't cost a lot per click.
AdSense
AdSense is Google's contextual advertising network. Contextual advertising means that Google displays text ads on a site based on the content. For example, if you have a website about credit cards, then Google might display credit card ads alongside your content. With Google arbitrage, you're looking to bring people to your site at a lower cost than the amount you receive for an AdSense click. For example, a person comes to your site based on clicking a 50-cent AdWords ad on Google. When there, he may click on another advertisement on your site. You receive around a dollar for the click, giving you an overall profit.
Effectiveness
Arbitrage worked for some site owners for the years leading up to 2008. However, Google cracked down on arbitrage by early 2008. It tweaked its search algorithm to push ad-saturated sites with low-quality content down the search results pages. This effectively made arbitrage an obsolete tactic for most people involved. Even when arbitrage worked more effectively, it could lead to heavy losses if you ended up paying more in AdWords than you made from your AdSense clicks.
Google Policy
Google's AdWords site explains its policy on arbitrage websites. While Google doesn't explicitly state that arbitrage is banned, it does point out that many of the traits of arbitrage sites could result in problems. For example, Google states that websites with a primary function of getting users to click on ads for other sites are prohibited under its policy. This describes many basic forms of the arbitrage website. Break the rules, and you may find your account suspended.
Sunday, April 27, 2014
How to Insert a Google Form Into Joomla!
1. Open your form in Google Docs, then click 'Form' on the top horizontal menu, and choose 'Embed form in a webpage.' Press 'Ctrl' and 'C' to copy the code in the text box.
2. Log in to your Joomla administrator account, and click 'Article Manager' in the control panel.
3. Click 'Options' on the upper-right menu, choose 'Text Filters' from the tab menu, then choose 'No filtering' from the drop-down menu next to 'Super Users.' Click on the 'X' to close the window.
4. Click 'Extensions' on the upper-left menu, then choose 'Plug-in Manager.'
5. Click on 'Editor-TinyMCE,' then delete 'iframe' in the 'Prohibited Elements' text box located in the right pane. Click 'Save & Close.'
6. Click on 'Add new article' in the control panel, enter the article name and information, then click 'HTML' on the editor menu, and press 'Ctrl' and 'V' to paste the Google Forms code into the editor window.
7. Click 'Save & Close,' then view the site.
How to Remove Google Adsense
1. Open the Web page in a Web page editor or text editor such as Dreamweaver, WordPad or Notepad.
2. Select to view the website code, if using a Web page editor. (A text editor will already have the code displayed.) Look for the AdSense code within the Web page code. The code will be between the HTML body tags (
). The AdSense code will look something like this:
3. Use the mouse to highlight the entire AdSense code. Place the cursor at the beginning of the code and highlight the code in its entirety.
4. Right-click on the highlighted code and select 'Cut or Delete' from the drop-down menu. The code will be removed from the Web page.
5. Save the new configurations to the Web page. Select 'File' and 'Save or Save as' in the Web page or text editor.
How to Create a Search Bar
1. Write your own search bar script from scratch. In this case, you must write your own script (usually Javascript, Perl, or PHP) and integrate it with a standard form on your HTML page. Only attempt this method if you have expert experience in Javascript, Perl, or PHP as well as basic HTML. You can finds examples of search box code on the Internet (see Resources) that you can start from and modify to your liking. Paste your finished code into your HTML file.
2. Generate and copy a premade search bar script from a third-party search engine service (see Resources) to install on your website. Type in a few preferences to receive the final code, then copy and paste it into your web page HTML document. Some services charge a fee, while others give you the script for free in exchange for advertising.
3. Install the Google Search bar on your website. Just visit the Google Custom Seach website (see Resources) and choose the option to 'Create a Custom Search Engine' (you have to establish a Google account). Enter your formatting preferences for the search bar and paste the resulting code to your HTML website document. You can also grab code for Google's search bar for your website from your dashboard if you have an Adsense account.
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