Thursday, February 14, 2013

How to Build a Fund



1. Search for a free site on Yahoo! or Google. Look into geocities.yahoo.com or tripod.lycos.com. Keep in mind that if you're able to find a service that will provide you with a free website, you will probably have a lot of advertisements on your site. They may also be missing some of the special features that other, paid hosts will provide.

2. Alternate option 1: Sign up for a blog at a free hosting site like WordPress, Blogger or Tumblr. These platforms will let you show and archive your posts. You'll also be able to choose from different themes and color schemes, plus add graphics. With a blog of this type, you can rest assured that the necessary software updates are done automatically. One of the only drawbacks to this type of website is that, unless you upgrade to a paid site, your URL will include the name of the host site. For example, http://lindsaysfundraising.wordpress.com.

3. Alternate option 2: Purchase a website and domain name. You can find inexpensive rates if you need them. By purchasing a domain name, your website's URL can simply be yourfundraisingsite.com. With your own website you can display advertising yourself and earn money back. This type of website also looks more professional than free sites or blogs.

4. Post updates about your fund-raising efforts. Include information on your site about fund-raising ethics. Incorporate a message board where people can start discussions as well as an easily viewable calendar of events. Try to put out a newsletter every month and have a copy of it on your site.

5. Add a PayPal button to your website where people can donate money. Once you have a PayPal account, you can get an HTML code for the Donate button to include on your own website. Donations can be made via credit cards, debit cards or other PayPal accounts. Also, those who want to donate don't need to have a PayPal count in order to do so.

Wednesday, February 13, 2013

How to Change the Google Search Background



1. Sign in to your Google account.

2. Click the 'iGoogle' link located at the top right of the screen.

3. Click the 'Change theme from...' link on the right-hand side of the page. A menu of background themes will open.

4. Scroll through the background themes. When you find one you want to use, click the 'Add it now' button beneath the theme. The background will change to the theme you select.

How to increase your Google Adsense revenue



1. The first thing you need to do to increase your Google Adsense revenue is pick a good niche. Google Adsense is a pay per click advertising system, which means the only way to earn adsense revenue, is by having people click on the ads that are on your website or blog. The only way to have people click on your ads is if you have a site that people are visiting frequently.

2. Open a Google account and do a search on Google Adwords to see what keywords and topics are the most searched. Then do a Google search on that keyword to see what websites come up. If there are thousands of links to good quality websites, there's obviously no longer a need for more. If however, your keyword search results in only a few websites, you may have found your niche.

3. Increase your chances of getting high paying ads. Visit Google Adwords to see what people are paying per click. If a certain keyword is garnering over $5.00 per click, try to use that keyword on your website as often as possible (without sacrificing the quality of your writing).

4. Increase traffic to your website. As discussed earlier, the only way to make Google Adsense revenue is by having people click on a Google ad. This stands to reason that a Google ad has a better chance of being clicked if your website has many visitors. We've already discussed picking a profitable niche to increase traffic but there are other ways as well. First, write useful and quality content. If you are not providing good information for others there's not much cause for them to visit your website. You can also link to other blogs or websites and, as a courtesy, they will often provide a link back to yours. Another idea is to find forums in which your website topic is discussed and leave comments. After signing your comment, you can often leave a link back to your website or blog. Social networks such as Twitter will also allow you to promote your blog or website.

5. You should also cosult the Google Adsense tutorial as it offers many has tips for increasing your Google Adsense revenue.

How to Make a Living With Google Adsense



Using Adsense

1. Use Google's huge database of advertisers in choosing appropriate content for your website. You do not have to find advertisers to run their copy on your website. Rather, Google selects advertisers based on the content of your website. The more advertisers you have, the more money you can make.

2. Exercise control over the advertising you display on your website. For example, you can eliminate advertising from companies that compete with one another. But you do not want to be so selective that you make less money than you should. Optimizing the productivity of your website will always be a work in progress.

3. Continue improving the relevance and quality of your website. People will visit your website if it has content that they are looking for and it is well laid out and easy to read. The more people that visit your website and click on the advertising it contains, the more money you will make.

4. Write content for on-line forums that relate to the subject matter contained on your website. Start out by joining two or three of them and post relevant information as an expert in that field. Post an abbreviated version of your article and encourage forum members to go to your website for a more complete version of it. In addition, those forum members will undoubtedly ask questions that you should answer on the forum, but refer them to relevant articles in your website. The more visitors your website has, the more money you will make when they click on your advertising.

How to Create Income with Google AdSense



1. Display high-paying keywords. Your Google AdSense revenue will depend on which ads are pulled up as your web page is shown. If you write your website content around desirable big ticket items that have large profit margins, advertisers will most likely spend more bidding on those keywords than someone selling inexpensive products or offering free information. Thus, you need to research and target the high-paying keywords to maximize your AdSense revenue. This will create residual income for you as you create your content once but get paid for it over and over again, each time someone clicks on the ads. Google has a keyword research tool that helps you research high-traffic and high-paying keywords.

2. Maintain keyword-rich content. Provide your website visitors with up-to-date, relevant information so that they will revisit your website regularly. In addition to this, when you are creating your website content, you need to pay close attention to make your content keyword-rich, containing high-paying keywords to generate maximum AdSense income. Always keep in mind that quality content is key to your long-term success and the way to make more money online.

3. Drive traffic. You need to drive a lot of targeted traffic to your website so many visitors will produce a lot of clicks on your ads in return. To attract people to search for useful information, you need to provide the information that your targeted market is looking for on your website. The more targeted traffic that you attract to your AdSense website, the more likely it becomes for your visitors to click on your targeted Google AdSense ads. When you are doing your marketing online, make sure to research and advertise in places where your targeted market is actively searching for information.

Tuesday, February 12, 2013

How to Use Google Adsense for your Site



1. Go to https://www.google.com/adsense/ and register an account. After Google does some verification, you will receive a small bit of javascript coding to place on your website. The whole setup process is very easy to do.

2. Place the coding on your design pages of the website, and ads will begin to appear when people visit your website. The Ads will be related to the visitors location, the content of your site, or other factors.

3. You will begin to earn money based on a per-click or per-impression basis depending on the ad. Google has not released the formula they use to determine how much you will make based on the visitor clicking an advertisement. Therefore, it is unknown what you will earn for the ads. This has been a point of contention with Google Adsense.

4. Also, please note that Google will only pay you once you earn $100. For most smaller websites, this will take a very long time. However, if you choose to close your Adsense account, Google will pay out to the account holder if they have more than $10.

5. To help maximize profits, some website owners have discovered ways to trick Adsense. Please visit the Wikipedia page for ideas on this: http://en.wikipedia.org/wiki/AdSense

Monday, February 11, 2013

How to Calculate Net Effective CPM



1. Write down how many hits or page impressions your website has over a given period of time. AdSense defines a page impression as the number of times a user visits a page that contains at least one advertisement. Pages with multiple ads only count as one page impression.

2. Divide the amount your web page earned in that time by the number of impressions. If your earnings for one month were $10 and you had 150 page impressions then your equation is 10 divided by 150, which equals .06667.

3. Multiply your answer by 1000. In our example, .6667 multiplied by 1000 equals an effective CPM of 66.67, or estimated earnings of $66.67 for that time frame.